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NJB Protection

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In-Store Safety During Peak Holiday Traffic

Used Cases

Protecting Assets and Enhancing Customer Safety During Peak Season

Challenge

A national retail brand preparing for the holiday season anticipated significant increases in foot traffic, extended store hours, and higher volumes of merchandise on the sales floor. With customer counts climbing and valuable inventory moving quickly, the risk of theft, crowd disturbances, and customer safety concerns rose sharply. The retailer wanted to ensure strong asset protection while also creating a safe, welcoming environment that encouraged shoppers to stay longer and return throughout the season. They needed a trusted security partner who could deliver reliable coverage during one of the busiest retail periods of the year.

Response

NJB Protection partnered closely with the retailer in advance of the season to design a comprehensive holiday security plan. Licensed officers were deployed across key locations to provide a visible, professional presence that deterred theft while also reassuring customers. Officers supported store teams by monitoring high-risk areas, assisting with crowd flow, and remaining responsive to any emerging incidents on the sales floor or in parking areas.

As traffic surged during peak weekends and special promotions, NJB adjusted staffing levels in real time and provided rapid QRT deployment for any last-minute needs. The goal was to support store leadership, protect assets, and ensure every customer entering the building felt safe throughout their shopping experience.

Result and Takeaway

Throughout the holiday period, the retailer reported fewer theft events, stronger sales days, and improved customer satisfaction tied to a safer in-store environment. Store managers highlighted the steady presence of NJB officers as a key factor in maintaining order and reducing stress for both shoppers and employees.

This case demonstrated that during the busiest shopping season of the year, a thoughtful and well-executed security plan not only protects assets but also elevates the entire customer experience. NJB Protection delivered the visibility, responsiveness, and professionalism the retailer needed to operate confidently through the holiday rush.

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Josh Offman

Vice President of Business Development, NJB Protection

Josh Offman serves as the Vice President of Business Development at NJB Protection, where he leads the company’s efforts in expanding its client base and forging strategic partnerships. With a deep understanding of the security industry and a proven track record in driving growth, Josh plays a critical role in positioning NJB Protection as a leader in both manned guarding and advanced security technology.

Known for his ability to cultivate strong relationships and identify new market opportunities, Josh focuses on aligning NJB Protection’s services with the unique needs of its diverse clientele. His expertise spans sales strategy, client engagement, and long-term partnership development, ensuring that NJB Protection continues to deliver value-driven solutions to its clients.

Josh’s leadership in business development has been key to the company’s growth, enabling NJB Protection to expand its footprint in the security industry while maintaining its reputation for excellence and innovation.

Frank Maiolo

Director of Manned Guarding, NJB Protection

Frank Maiolo brings over 40 years of leadership experience to his role as Director of Manned Guarding at NJB Protection. Previously, Frank served as President and CEO of NJB Security Services, Inc., where he built a legacy of operational excellence and client-centered service. His extensive experience in the security industry has equipped him with a deep understanding of both the operational and strategic aspects of manned guarding.

At NJB Protection, Frank leverages his decades of expertise to oversee the performance and efficiency of the company’s guarding division. He focuses on maintaining high standards of professionalism, enhancing training protocols, and ensuring that NJB Protection’s guarding operations align with the evolving needs of clients.

Frank’s leadership has been instrumental in the successful integration of traditional security personnel with cutting-edge technology solutions, helping NJB Protection remain at the forefront of the security industry. His commitment to delivering reliable, customized guarding services continues to strengthen NJB’s position as a leader in both manned and hybrid security solutions.

Matt Bischof

President of Electronic Security, NJB Protection

With nearly 30 years of experience in the electronic security industry, Matt Bischof serves as the President of Electronic Security at NJB Protection. Matt brings a unique perspective gained from his extensive background as a sales leader on both the manufacturer side and the integrator side of the industry. This dual expertise allows him to understand the full spectrum of electronic security solutions, from product development to deployment.

At NJB Protection, Matt leads the charge in developing innovative security technologies, focusing on seamless integration and tailored solutions. His leadership ensures that clients benefit from the latest advancements in surveillance, access control, and intelligent systems, all designed to enhance safety and operational efficiency.

Known for his strategic thinking and client-centered approach, Matt has been instrumental in positioning NJB Protection as a leader in hybrid security solutions, where technology and human expertise converge.

Michael Schulz

Chief Operating Officer, NJB Protection

Michael Schulz serves as the Chief Operating Officer of NJB Protection, where his extensive expertise in operational management and process optimization is pivotal to the company’s mission of delivering cutting-edge, high-quality security solutions. From overseeing manned guarding to integrating advanced technology into security systems, Michael ensures the seamless execution of NJB Protection’s services at all levels.

Renowned for his hands-on leadership style and meticulous attention to detail, Michael excels in driving operational excellence, streamlining workflows, and maintaining high standards across the organization. His efforts have been instrumental in scaling operations while continuously improving service quality.

A champion of innovation and accountability, Michael leads NJB Protection in adapting to the evolving landscape of security needs. Under his operational guidance, the company is not only expanding its footprint but also solidifying its reputation as a leader in hybrid security solutions, all while staying true to its core values of reliability and client-centered service.

Mike Maiolo

Chief Executive Officer, NJB Protection

With over 20 years of experience in the manned guarding industry, Mike Maiolo serves as the CEO of NJB Protection, where he is recognized for his forward-thinking approach to hybrid security solutions. By blending traditional guarding with cutting-edge technologies such as robotics, drones, and AI, Mike has positioned NJB Protection as a leader in modern, tech-driven security services.

Mike's unique perspective on physical security emphasizes the importance of integrating human oversight with automated systems to create more efficient and effective protection strategies. His extensive background in the industry, combined with his ability to embrace innovation, enables him to craft solutions that are both adaptable and highly reliable.

Under his leadership, NJB Protection continues to redefine what security means in a rapidly evolving world, offering clients comprehensive protection that leverages both people and technology.

Helps prevent theft, vandalism, and loitering with continuous oversight.

Strengthens overall security posture, making your business a less attractive target for potential threats.

Minimizes false alarms, reducing associated fees and disruptions.

Supports compliance with safety and security regulations.

Fast return on investment through efficient and effective monitoring.

Proactive monitoring of critical systems like HVAC and Flood Detection.

Advanced audio callouts for immediate threat deterrence.

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Enhances peace of mind with robust, reliable security measures.

Backed by a team of trained professionals for rapid response and resolution.

Tailored solutions designed to meet the specific needs of your business.

Virtual greeter service to manage entry points and enhance security.

24/7/365 monitoring to ensure constant protection.

Seamless integration with your existing security systems.

Real-time surveillance to protect your assets and people.